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MCTV, Co-operators Insurance launch local business promotion

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Cheryl Forde, Marketing & Human Resources Manager of Co-Operators General Insurance Company Ltd, Nicole Collins, MCTV Marketing Officer at the media launch of the MCTV & Co-Operators General Insurance Company Ltd.

 

MCTV & Co-operators General Insurance Company Ltd is “Keeping it Bajan for the 50th” with their recently launched promotion.
 
The word coming from Cheryl Forde, Marketing & HR Manager, is that the campaign celebrates local businesses in Barbados by offering different vouchers from the small business.
 
At the launch at Co-operators General Insurance Company Ltd. office in Lower Collymore Rock, Nicole Collins, MCTV Marketing Officer, indicated, “Multi Choice Television is proud to be a partner with another locally owned business, such as Co-operators General Insurance Co. Ltd. for this promotion. 
 
“This promotion is a collaborative effort of two Barbadian brands, which have both been serving Barbadians for many years. The promotion is geared towards rewarding customers of both companies and giving them an opportunity to ‘Win Big’.
 
“Businesses globally are operating in what economists consider to be the worst financial crisis. 
 
“This being said, at MCTV we understand the unique value of each customer and we are constantly looking for ways to reward customer loyalty. For without loyal customers our businesses could not remain in existence.”
 
Collins added, “The Keeping it Bajan for the 50th Promotion commenced on Friday September 2 and will run until December 28, 2016. 
 
The promotion will be executed via one of the CBC stations of choice, 94.7 FM on Mondays, Wednesdays and Fridays at 7:35 am in the form of a five minute segment.
 
In celebration of our country’s 50th anniversary of Independence there will be fifty interim prizes. 
 
Each radio winner will win the interim prize of the day and will automatically be entered into the draw for the Grand prize.
 
The promotion carries a two pronged approach, in that, if you’re not a radio winner you can still have a chance at the Grand Prize of one year’s free auto and property insurance compliments of Co-operators General Insurance Company Ltd, and one year’s free MCTV subscription compliments of Multi Choice television.” 
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