Despite the recently enforced National Social Responsibility Levy (NSRL), Sales Executive for Mazda at McEnearney Quality Incorporated (MQI), Nicholas Keizer, reports that they are confident that it will not affect their sales in the long run.
Keizer’s comments came as he addressed the media following a handing-over ceremony, which took place in the Mazda Showroom recently.
“The NSRL has affected everyone significantly and we’re seeing a slight drop-off in terms of sales, but because of the quality of the car, we are confident that it will not affect our sales in the long run,” he said.
Additionally, “Mazda is doing really well on the market place. We have improved our sales over time, because we have a quality product and quality build in terms of the new features and quality of the vehicle. I don’t have specifics in terms of numbers, but we are holding our own on the market and we think that it will improve.”
He expressed that they definitely had quite a large number of loyal customers to MQI that buy the Mazda, in particular the Mazda 3. He noted that the recently launched Mazda CX-3 is also taking off and doing extremely well on the market place.
Keizer went on to formally congratulate local entertainer, Lil Rick, on winning the Mazda 3.
“The Mazda 3 is the newest model; it has some cosmetic upgrades and it’s part of the Skyactiv family. The model that we have in Barbados and this region does not have the Skyactiv badge on it, but it is Skyactiv in terms of the chassis, which means that it is a lot more fuel efficient and good on the road. I’m sure Lil Rick would love it,” he said.
The Sales Executive went on to note that they planned to launch a number of promotions following Crop Over and going into Independence.
“We would let the press know these promotions in due course, but we definitely are promoting Mazda heavy as it is quickly becoming the favourite sedan, especially with the Mazda 3 on the road,” he said.